SPECIALIST
PUBLISHING

Since February 2026 I have taken on the role of Publishing Specialist at adidas France.

In this position, I contribute to the creation, management, and publication of digital content, ensuring consistency, quality, and alignment with the brand’s global standards.

I’m excited to be part of a team that shapes impactful digital experiences and to continue growing within such an innovative and dynamic environment.

@florianwaldmannn

06.

adidas

Creative Feedbacks
Social Roll-Out Management
Partner Brief

Jah Jah Drop II

Social Photographer Brief & Follow-up
Coordination on set

The Highest Place is the latest campaign between adidas Originals and JAH JAHStudio, creatively directed by Daquisiline Gomis, released in celebration of the FIFA World Cup 2026™.

The project brings together two silhouettes: the adistar Control 5, a lifestyle sneaker presented in red, yellow and green, Jah Jah's signature colour palette, and the F50 Tunit Mega, a bold green reinterpretation of the iconic F50 football boot.

The campaign, directed and photographed by Inès Manai, unfolds through three films and a photographic series shot at one of the highest football stadiums in Europe, located around 1 900 metres above sea level in the Swiss Alps.

Set against an impressive alpine landscape, the campaign explores themes of connection, movement and collective aspiration. Through a visual language that merges sport, culture and symbolism, The Highest Place celebrates football as a universal force capable of bringing people together across distances, borders and generations.

Post on @adidasfr: https://www.instagram.com/p/Dak_t_8jKwg/?img_index=1

Credits:
@adidasoriginals x @jahjahparis @jahjahstudiodesign

Creative Direction: @daquigomis
Director and Photographer: @bleumanet

Produced by @75.production
Executive Producer: Orane Blaise @oraneblaiseathuil
Créative Producer: Gérard Minkov @gerardminkov
Line Producer: Angelo De Angelis @adngels
Stills Light Assistant: @pastmattia_ @django_management
Stills Digitech: @simone_bruzzi @django_management
Models: @iam.marise and @uncle18een
Styling: @larsonontop @raheemdanielrose
adidas team: @nassimhmg @basileseguy @imbtj @valerie_tahar @winczlav

SPECIALIST PUBLISHING

SPECIALIST
PUBLISHING