SPECIALIST
PUBLISHING



Since February 2026 I have taken on the role of Publishing Specialist at adidas France.

In this position, I contribute to the creation, management, and publication of digital content, ensuring consistency, quality, and alignment with the brand’s global standards.

I’m excited to be part of a team that shapes impactful digital experiences and to continue growing within such an innovative and dynamic environment.


@florianwaldmannn
02.adidas Superstar x Sp5der Worldwide

Digital Publishing
Roll-out Brief 


Influence
Seeding / Invitations

Grateful to have worked on my first publishing roll-out for adidas France,

To celebrate the release of the adidas superstar x Sp5der Worldwide collaboration, Starcow hosted an event at Cova featuring live performances by rappers 63og and Sherifflazone. Happy to share some of the content we captured during the event ! 

Key missions:
• Photographer curation / Brief & Coordination
• Influencer guest curation
• Seedings & coverage
• On-site guest management and welcome
• Assets selection, social brief for roll-out, and posting on @adidasfr 
(link here: https://lnkd.in/dv9jZ93a)

Photographer: @florianwaldmannn