YARDLAND 202501.
02.
03.
04.

Key Responsabilities
Market Place
Independant Actors
Food Court
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southchaysayaseng@gmail.com
@southchaysg


LIFESTYLE
PROJECT
MANAGER


One of the biggest projects of 2025 was Yardland, a unique opportunity that went far beyond classic project management.

In addition to coordinating the overall production, I was able to reconnect with my previous PR experience by scouting talents from the Parisian ecosystem while also opening the circle to international profiles from the UK and US.

What makes Yardland special is the creative freedom given to each actor: as project manager, I wasn’t only overseeing logistics, but also contributing a creative perspective. The goal was for each participant to be fully independent in their space and to bring any idea to life.
Crédits Photos: Mels, Pierre Daschier & Lou bet


01.Key Responsabilities

Project Management
Production

Curation
Festival
Curation of the lifestyle program
Lead Project Management
Overall Production Follow-Up
On-site implantation & coordination
of actors
Administrative & contractual management
Installation & dismantling supervision


General Mapping 
02.Market Place

Project Management
Lifestyle Prog

FestivalProduction
All the Market Place Partners:

Protect The Children, CERA, Mister Ho, Antidote Magazine, Mosaïque & Second Line: Aminaa TV, Sea Punch, Ramsseicorp, Brique, Space CBD, RENEA’S PLACE, TUCO CLASSIC, Azur Garage, Keur Debbo, Crips London, Modest Fashion France, Digital Burnout, Shimmya, Vainqueurz, Echos Banlieux, GASP Magazine, MUSHIKURA STUDIO, WMU, GEMS, DAR Studio.
 Aminaa TV
Sea Punch 
Brique
CERA
Mister Ho
Antidote Magazine
Ramsseicorp
Mosaïque Magazine
Protect The Children
03.Independants Actors

Project Management
Lifestyle Prog

Festival
Production
Independent participants had complete freedom to create their own setups, unlike those from the marketplace, who incorporated their scenography into market-style booths.
Air Afrique
Personnalities Studio
Olalaa
Pierre Bassene
04.Food Court

Project Management
Lifestyle Prog

Festival
Production
The goal was to bring together a wide diversity of cuisines, while ensuring that each could adapt to the specific demands of a festival (high volume, fast service, and on-site cooking).

Food Court Partners:
Little Drop, Maji Ya, Wings & Chill, Tolia, Huddle Coffee & Second Line: Baba Zulu, Les Saveurs de Yemma, One & One Burger, Panda Panda Group, BMK, Savane & Mousson, Homie’s Deli, Melt, Poulet Braisé, El Négociateur, Los Fruitos Hermanos, O’Kurtos, Banmbokit.


Wings & Chill
Panda Panda Group
Les Saveurs de Yemma
Tolia
Huddle Coffee
One & One Burger