ACCOUNT MANAGER

Working at Radical PR through various events made me want to go deeper into the role of project manager. It was an enriching experience from a PR perspective, but I wanted to be more involved in the creative and logistical process of a project as a whole.

What I found interesting in this new role is that it sits at the intersection of several areas from strategy and the creative process to production and final deliverables. I was also able to bring my previous experience by recommending influencer profiles for certain projects.

This new role allowed me to develop client relationships, very different from influence work as well as collaboration with internal teams.

01.

Nike x Snipes

Project Management
Production

Style By SU24

Influence
Campaign

Through this collaboration, I was able to see how Nike integrates strategy, creativity, and cultural insight into each project and how Yard plays a key role in connecting the brand with its community.

One of the first projects I joined as soon as I arrived, which marked a big change compared to my previous work experience. This transition allowed me to broaden my skills and gain a deeper understanding of how to manage a project on a larger scale.

Merveille - Artist

Anaelle - Dancer

Sandra Gomes - Journalist